About
Apellica was founded to help U.S. patients respond when their insurance carrier denies a claim, downgrades coverage, or requires prior authorization for medically necessary care. The service exists because the appeals process is structured, document-heavy, and time-sensitive — exactly the kind of work an organized service can do better than an individual patient on a deadline.
What we focus on
- Plan-document review and citation
- Clinical-record summarization that highlights medical necessity
- Letter structure that matches each carrier's published appeal procedure
- Patient-approved correspondence — no letter leaves without the patient's review
What we don't do
- Sell insurance products
- Provide medical advice or treatment
- Practice law — we prepare documents; legal representation is a separate service